Description
You can have the most spectacular content and a professional book that has great value to a reader, but how do they know it exists?
Promotion is advertising a product or brand, generating sales, and creating brand loyalty. It’s one of the four elements of your marketing mix and important in terms of getting your book into people’s hands. Promotion covers the methods of communication used to provide information about a product. Information can be both verbal and visual.
Promotional Packages | P1 $550 Kookaburra |
P2 $1095 Lyrebird |
P3 $1895 Peacock |
P4 $2950 Eagle |
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Media release | ✔ | ✔ | ✔ | ✔ |
Book launch guide | ✔ | ✔ | ✔ | ✔ |
Use of Busybird studio for launch | ✔ | ✔ | ✔ | ✔ |
Social media guide | ✔ | ✔ | ✔ | ✔ |
Basic social media set up/or advice | ✔ | ✔ | ✔ | ✔ |
Global distribution | ✔ | ✔ | ✔ | ✔ |
Launch invitations | ✔ | ✔ | ✔ | ✔ |
Promo materials (design & print): 100 bookmarks, 2 posters, 100 Business cards | ✔ | ✔ | ✔ | |
Connection to libraries/schools | ✔ | ✔ | ✔ | |
Feature in e-newsletter | ✔ | ✔ | ✔ | |
Marketing plan | ✔ | ✔ | ||
Pop-up banner (design & print) | ✔ | ✔ | ||
Extra 150 Business cards | ✔ | ✔ | ||
Feature on Busybird TV | ✔ | ✔ | ||
Library book talk/signing | ✔ | ✔ | ||
Connection to bookstores | ✔ | ✔ | ||
Basic website | ✔ | |||
Book trailer | ✔ | |||
Author photoshoot | ✔ | |||
Book landing page | ✔ |
Ask us about:
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- Publicity
- Branding
- Book distribution into bookstores
- Launch venue
- Merchandise
- Author video
- Mentoring
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